Best Life Insurance Companies In Florida For 2024

After reviewing the market in great detail, it’s clear that MassMutual is the leading life insurance provider in Florida.

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Updated: 15 October 2024
Written by Bob Phillips
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According to my research, the best life insurance company in Florida is MassMutual. It may not have the largest market share, but its combination of excellent coverage, service, and low prices makes it the best choice in my opinion.

Our findings also showed that Mutual of Omaha is best for seniors, Transamerica is ideal for young adults, State Farm excels in customer service, and Nationwide is a top choice for smokers. MassMutual, meanwhile, was noted for offering the most affordable life insurance in Florida.

Taking a moment to go over the results below is a wise investment of your time. Without the right life insurance, your loved ones may struggle to maintain their lifestyle if something happens to you. Getting life insurance is a tangible way to show you care about their well-being.

Best Life Insurance Companies In Florida 2024

transamerica-icon-logo
Best for Seniors - Mutual of Omaha
transamerica-icon-logo
Best for Young People - Transamerica
nationwide-icon-logo
Best for Smokers - Nationwide
Best Life Insurance, Florida, 2024

Compare The Best Life Insurance In Florida

To make your evaluation of Florida's top life insurance companies easier, here is a table showcasing our preferred companies according to a few crucial criteria.

A.M. Best Rating Best For Overall Rating J.D. Power Rating (Best 1000) Online Experience (Best 10.0) Get A Quote
Transamerica

A

Young Adults

4.7

740

9.8

Instant Quote
MassMutual

A++

Best Overall

4.8

780

9.7

Instant Quote
State Farm

A++

Best for Customer Service

4.8

839

9.5

Instant Quote
Mutual of Omaha

A+

Seniors

4.6

801

9.7

Instant Quote
MassMutual

A++

Best for Cheapest Life Insurance

4.8

780

9.7

Instant Quote
Nationwide

A+

Best for Smokers

4.6

791

9.6

Instant Quote
Scroll to see comparisons

Best Life Insurance Companies In Florida 2024


Best for Customer Service

Overall Rating
4.8

Key Statistics

9/10 Affordability
10/10 Customer Reviews
8/10 Claims
8/10 Coverage Level

Why We Like Them

State Farm has been recognized by J.D. Powers for its high customer satisfaction ratings in life insurance for years, which speaks to the company’s commitment to excellent policyholder service. This is understandable, given that it has more agents than any other insurance company in the U.S.

State Farm is known for its exceptional customer service, something its policyholders greatly value. A unique aspect of the company is the abundance of local offices, allowing policyholders to meet directly with agents for personalized help.

State Farm is trusted for its outstanding customer service and efficient claims handling, which is critical in the life insurance sector when grieving families require timely and compassionate assistance.

Benefits & Drawbacks

Benefits
  • The largest number of agents for customer support
  • Far fewer complaints from customers than the industry standard
  • Top financial ratings for paying out claims
Drawbacks
  • Limited availability of insurance riders
  • Must buy policies directly from State Farm agents

Best Overall

Overall Rating
4.8

Key Statistics

10/10 Affordability
8/10 Customer Reviews
10/10 Claims
10/10 Coverage Level

Why We Like Them

MassMutual was awarded the title of Best Overall for its strong lineup of life insurance options. They offer term, whole, and universal life insurance at highly competitive rates, and their policies feature a wide variety of riders to choose from.

The sales agents at MassMutual, known as “career agents,” are experts in the company’s life insurance products. With their extensive training and dedication to selling only MassMutual policies, they are well-positioned to assist customers who are unfamiliar with different life insurance types.

MassMutual’s financial strength was crucial in our decision-making. The company received the highest A++ Superior rating from AM Best, underscoring its excellent financial stability and claims-paying ability.

Being chosen as Best Overall demonstrates MassMutual’s dedication to offering a broad range of products with the support of a knowledgeable sales team, rather than relying on having the lowest rates. Despite not having the same market share or brand awareness as some competitors in Florida, it remains highly respected throughout the state.

Benefits & Drawbacks

Benefits
  • Lowest rates available in Florida
  • Broad product portfolio with a variety of riders
  • Leading financial strength rating
Drawbacks
  • Whole life insurance isn't offered online
  • J.D. Power score lower than key rivals
  • Exclusively sold by MassMutual agents

Best for Seniors

Overall Rating
4.6

Key Statistics

9/10 Affordability
8/10 Customer Reviews
10/10 Claims
10/10 Coverage Level

Why We Like Them

Known for its senior insurance expertise, Mutual of Omaha has been a trusted choice for seniors for many years. The company is beloved not only for “Mutual of Omaha’s Wild Kingdom” but also for the specialized training its agents receive to meet the unique needs of seniors.

Renowned for its senior life insurance offerings, the company provides two products designed for seniors with health issues. One of these, the guaranteed-issue policy, requires no medical exam or health history questions, making it ideal for seniors dealing with conditions like cancer, stroke, or heart attack.

The other option is a simplified-issue policy, where only medical history questions are asked and no medical exam is required. This makes it perfect for seniors with conditions like high blood pressure or type 2 diabetes who don’t want to take a medical exam.

Mutual of Omaha is a trusted brand among seniors, who tend to pay higher rates for life insurance. For years, the company has made its mark in the senior insurance market, offering products like Medicare supplements and life insurance. Baby Boomers and their parents have grown up trusting this brand.

Mutual of Omaha has built its reputation as a leading provider of senior insurance products through a robust direct mail campaign aimed at seniors and by ensuring that its agents are well-versed in the company’s product line.

Benefits & Drawbacks

Benefits
  • Low rates for Florida seniors
  • Provides security with expert agents
  • Financially robust company
Drawbacks
  • Complaint rate higher than some rivals
  • Fewer agents available in Florida than many major companies

Best for Young Adults

Overall Rating
4.7

Key Statistics

9/10 Affordability
8/10 Customer Reviews
10/10 Claims
10/10 Coverage Level

Why We Like Them

One of the strengths Transamerica prides itself on is offering affordable life insurance to young adults. The company knows that young people are mindful of their budgets, especially when it comes to life insurance, and has tailored its pricing to make sure younger, financially cautious individuals can access good coverage within their budget.

Knowing younger buyers prefer straightforward and accessible information, Transamerica designed its website to be user-friendly and informative. This allows customers to easily navigate their life insurance options. Transamerica believes that everyone, regardless of age or budget, deserves the protection and peace of mind life insurance offers.

It’s tough for life insurance companies to appeal to younger adults, who often delay buying coverage until after marriage or starting a family. However, companies like Transamerica continue to target this demographic, knowing that lower mortality rates mean more profitability.

Transamerica ranked the lowest for customer service in our review. This could be attributed to their dependence on independent agents, as some who work independently may not offer the best service experience.

Benefits & Drawbacks

Benefits
  • Term life insurance can be bought online
  • No medical exam necessary for qualifying applicants up to $2 million
  • Coverage can go up to $10 million
Drawbacks
  • Lower satisfaction ratings for customer service compared to competitors
  • The lowest term life insurance coverage is $25,000

Best For Smokers

Overall Rating
4.6

Key Statistics

10/10 Affordability
9/10 Customer Reviews
10/10 Claims
9/10 Coverage Level

Why We Like Them

Nationwide is a reputable insurer with many local offices, making it easy for Florida smokers to access life insurance services. Their slogan, “Nationwide is on your side,” proves true. Despite slightly higher smoker rates compared to other top companies, we concluded that Nationwide remains the best choice due to their competitive pricing, agent availability, and excellent customer service.

Benefits & Drawbacks

Benefits
  • Numerous offices across Florida
  • A broad network of skilled agents sells Nationwide policies
  • Full lineup of life insurance options available
Drawbacks
  • Cannot apply for life insurance online
  • Must purchase through a Nationwide agent

Best For Cheapest Life Insurance

Overall Rating
4.8

Key Statistics

10/10 Affordability
9/10 Customer Reviews
10/10 Claims
9/10 Coverage Level

Why We Like Them

As Florida’s top life insurance provider, MassMutual is also a financial leader with highly competitive rates throughout the state. Despite a number of budget term insurance companies, MassMutual’s rates remain the most favorable in Florida.

Even though price isn’t the only thing to consider when buying life insurance, it’s still crucial for many buyers. MassMutual, typically seen as a professional brand, offers the best rates in Florida. The company is focusing on expanding its market by using aggressive pricing strategies.

In today’s economic environment, price matters when choosing life insurance. MassMutual is a top choice, with affordable premiums and high coverage for term life policies. Though their whole and universal policies may be pricier, term life provides larger coverage amounts because permanent life insurance costs more.

Benefits & Drawbacks

Benefits
  • A broad network of skilled agents is responsible for selling MassMutual policies
  • The cheapest life insurance provider we reviewed in Florida
  • Provides a comprehensive lineup of life insurance products
Drawbacks
  • Life insurance must be bought through a MassMutual agent
  • No online application option

Factors That Impact The Cost Of Your Life Insurance In Florida

In Florida, life insurance costs are determined by various factors, including:

  • Your life insurance company
  • Age
  • Gender
  • Health status
  • Smoking habits
  • Credit score
  • Riders added to your policy

Men often pay higher premiums than women due to their shorter life expectancy. Smokers also face higher rates for the same reason. In Florida, your credit score may also be factored into your insurance rate. Adding riders, like a disability waiver of premium or child coverage, can further raise the cost of your policy.

How To Find The Best Life Insurance Company For You

It’s essential to remember that no one life insurance policy works for everyone in Florida. At Insuranceopedia, we understand how personal each situation is, so we assess numerous insurers and provide awards based on distinct categories.

To find the best life insurance for your specific needs, here are three steps to follow:

  1. Assess how much life insurance coverage is right for you. Many companies offer online “life insurance calculators” that make determining coverage amounts easier.
  2. Pick three companies to analyze. Consider more than just rates—evaluate their financial strength. Cheap policies mean nothing if the insurer can’t handle paying out your claims.
  3. Don’t delay—apply for coverage. Life insurance buyers often don’t complete their purchase, but your family’s financial security depends on acting now.

Largest Life Insurance Companies In Florida

Florida is served by numerous life insurance companies. The following five are the largest based on market share:

Company Market Share
New York Life 9.02%
State Farm 7.01%
Northwestern Mutual 6.03%
Primerica 3.04%
Southern Farm Bureau Life Insurance 3.01%

Average Life Insurance Rates In Florida For Females

Company Rates for $250,000 Coverage Rates for $632,000 Coverage
Nationwide $11 $14
Mass Mutual $10 $5
State Farm $16 $24
GEICO $14 $27
Prudential $18 $32

*Rates based on a 10-year term life policy for a 30-year-old female nonsmoker

Average Life Insurance Rates In Florida For Males

Company Rates for $250,000 Coverage Rates for $632,000 Coverage
Mass Mutual $10 $16
Mutual of Omaha $11 $17
State Farm $12 $18
GEICO $15 $30
Prudential $19 $34

**Rates based on a 10-year term life policy for a 30-year-old male nonsmoker

Average Life Insurance Rates In Florida For Smokers

Company Average Monthly Cost
State Farm $50
Nationwide $43
Prudential $35
GEICO $33
Mutual of Omaha $38

*Rates based on $632,000 of 20-year term life for a 30-year-old male smoker

Life insurance premiums are much steeper for smokers, but you can get lower rates similar to non-smokers if you stay smoke-free for 12-24 months, depending on the insurer. You’ll need to pass a paramedical exam and a blood test to confirm that there is no nicotine in your system.

Average Life Insurance Rates In Florida For Young Adults

Company Monthly Cost
GEICO $9
Mutual of Omaha $11
State Farm $18
Nationwide $12
Protective $10

*Rates are for a 25-year-old male nonsmoker that purchases a $250,000 20-year term life policy.

Average Life Insurance Rates In Florida For Seniors

Company Monthly Cost
GEICO $51
Allstate $49
Mutual of Omaha $60
Nationwide $56
Protective $57

*Based on $75,000 of coverage for a 60-year-old male non-smoker buying a 10-year term life contract.

How Much Life Insurance Do You Need In Florida?

Life insurance coverage requirements differ based on individual circumstances. Homeowners often need more coverage than renters, while people with dependents, like children, generally need more protection.

Most agents recommend getting life insurance that equals 10 to 20 times your annual income. If you make $75,000 a year, that would suggest coverage between $750,000 and $1.5 million.

Florida Life Insurance Laws To Know

As a life insurance policyholder in Florida, you’re protected by certain state regulations. If you’re thinking about purchasing a policy, keep these guidelines in mind:

Grace period for missed payments

Missing a payment won’t immediately cancel your policy in Florida, as the law provides a 30-day grace period to make the payment and maintain coverage.

Time allowable to settle a claim

For life insurance benefits to be paid, beneficiaries must file a claim, and Florida law ensures that the claim is settled within 30 days.

Contestable period

In Florida, life insurance companies are allowed to deny claims if they find inaccuracies or false information on the application within two years of the policy’s issue date. After this two-year period, insurers cannot dispute the application based on any mistakes.

Free Look Period

You have 10 days to look over your life insurance policy once you receive it. If you decide to cancel within this time frame, you can return the policy and get all your premiums refunded, with no penalties.

Our Methodology

We took a thorough and methodical approach to selecting the top life insurance companies. Our evaluation included key factors like customer service, product offerings, pricing, and the online experience. My background in selling life insurance and working with other agents also gave me unique insights into their services. Our selection of companies was not only based on offering the lowest price, except in the "Best for Cheapest Life Insurance" category. Each company excels in its niche, and we believe price shouldn’t be the sole consideration when selecting a life insurance policy.

33

Quotes Analyzed

15+

Years of experience

21

Brands reviewed

29+

Research hours

FAQs

Is life insurance more expensive in Florida?

The cost of life insurance in Florida tends to match that of other states. Companies may charge higher premiums if they’ve had to pay out more claims than they originally expected.

How much per month is a million-dollar life insurance policy in Florida?

In our review, MassMutual stood out by offering the lowest premium for a 10-year, $1 million term life insurance policy in Florida, at $40 a month.

What is the average monthly cost of life insurance in Florida?

A 30-year-old male in Florida may pay as little as $10.09 per month for life insurance coverage of $250,000, with females of the same age paying $9.56.

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